Application and tuition information
Online application
Learn how to apply to this program.
Learn the skills you need to tell a brand鈥檚 story
Strategic communication is designed to tell a brand’s story, spread awareness, and build relationships with audiences. As a Strategic Communication major at 成人快手 Southeast, here’s what you’ll learn:
- How to creatively and effectively use advertising and public relations to grow a company, organization, or brand.
- How to craft compelling and strategic messages using words, images, and sounds.
- How strategic communication can enhance or repair a brand’s image, promote its products and services, or support its mission.
- How to change the attitudes and behaviors of consumer audiences by engaging them, persuading them, and building relationships with them.
- How to construct creative campaigns and use traditional, digital, and social media to effectively deliver them.
Build a professional portfolio that creates opportunities
At IUS, every assignment helps you build your professional portfolio. You'll get real-world, hands-on experience with tools and techniques used by professionals in advertising, public relations, and digital media, and brand campaigns.
From writing press releases and designing social content to crafting integrated marketing strategies, you’ll learn to be flexible and innovative as you use creative storytelling in campaigns.
Collaborate, Create, and Connect
In the Strategic Communication program at IU Southeast, you’ll work alongside peers on team projects, operate in agency environments, and receive feedback from faculty with extensive industry experience. You’ll have the opportunity to connect with area professionals through guest lectures, workshops, and networking events.
IUS strategic communication students regularly partner with local organizations and businesses, gaining real-world experience and meaningful portfolio content that stands out to employers.
Career Information
As a Strategic Communication major at IU Southeast, you will develop a professional portfolio packed with real-world work. In addition, most of our students enhance their experience by completing internships in the field. This careful preparation ensures that our graduates excel in careers in agencies, as well as the corporate and nonprofit sectors.
Opportunities with this degree include:
- Advertising Executive
- Public Relations Specialist
- Social Media Manager
- Marketing Communications Coordinator
- Creative Director
- Copywriter
- Content Creator
- Event Planner
Degree Information
120 Credit hours
Minimum culumulative GPA of 2.0
In-person
Degree requirements
Please visit the for specific degree requirements.